01
MEASURE WHAT MATTERSQuantitative research
Put numbers behind your next move. Robust surveys and statistical analysis give you a reliable picture of your market.
Explore service LEADING MARKET RESEARCH & CONSULTING
GLOBAL RESEARCH NETWORK
OUR EXPERTISEA clearer view.
A clearer view.
At every step.
From measuring market potential to understanding what makes people tick, we help you ask better questions and find meaningful answers.
02
UNDERSTAND THE WHYQualitative research
Go beyond the numbers. Uncover the motivations, attitudes, and experiences that shape consumer decisions.
Explore service03
REACH THE RIGHT PEOPLEPanel research
Connect with relevant, willing participants. Targeted audiences across 30 countries bring your research into focus.
Explore serviceResearch guided by ESOMAR and MRSI principles and relevant local market research standards.
01 / THE HUMAN SIDE OF RESEARCH GET TO KNOW MERAKBehind every data point,
Behind every data point,
there’s a person.
We’re an India-based market research firm bringing brands closer to their customers. From our home in Mumbai, we deliver complete research services that turn an understanding of people into a clearer direction for businesses.
Our work spans quantitative, qualitative, and panel research, supported by survey scripting, data collection, and processing. One connected team, from your first question to your final insight.
To empower businesses with actionable insights through high-quality market research that supports informed decisions and sustainable growth.
LOCAL VOICES. GLOBAL PERSPECTIVE.Your next audience.
Your next audience.
Closer than you think.
Find the people your research needs across 30 countries. Explore our panel coverage by market and region.
OUR GLOBAL FOOTPRINT
Panel coverage30 countries. One partner.
India661,764 panel members
30 of 30 markets shownFind your audience
30 markets
India661,764 panel members
United States541,155 panel members
Canada380,083 panel members
Mexico300,251 panel members
Brazil377,384 panel members
Argentina81,232 panel members
Panel counts from the supplied Merak panelbook. Contact us to confirm current availability for your study.
PRECISION STARTS WITH PEOPLEThe right audience.
The right audience.
The relevant answers.
Go beyond demographics. Detailed profiling variables help us connect your study with the people who matter to your research.
01 / 08 PROFILES
Household
Understand the people, households, and life stages behind everyday choices.
Age and genderHousehold decision-makerMonthly household net incomeRelationship / marital statusAge and gender of childrenEducationHousing statusInvestable assets
Discuss your targeting needs FROM QUESTION TO CONFIDENCEGood research.
Good research.
Connected from the start.
Every stage works together. Our complete research process takes you from a well-designed survey to a clear, useful report.
01
Survey scripting
Thoughtfully designed surveys built around your research objectives.
02
Data collection
Relevant audiences and quality responses across 30 markets.
03
Data analysis
Statistical techniques that reveal patterns and meaningful insights.
04
Data population
Accurate, reliable information organised into your data sets.
05
Report writing
Clear findings and actionable recommendations for your next move.
BUILT FOR COMPLEXITY
Expert survey scripting.
Survey programmers and software experts support research studies across different scales and levels of complexity.
PREPARED FOR CLARITY
Data you can work with.
We transform, merge, validate, and code open-ended responses, preparing your data for meaningful analysis.
THE MERAK DIFFERENCEMore than data.
More than data.
A partner in
your progress.
Thoughtful research. Dependable people. A flexible approach that puts your requirements at the centre of everything we do.
Work with Merak INTEGRITY AT EVERY STEP
01One partner, every stage
A complete solution for your research needs, with a strong base for mixed methodologies.
02Quality you can build on
Validated and verified data, delivered by a partner that values integrity.
03Support across time zones
A professional, flexible team with 24/7 coverage for enquiries and project management.
04A flexible approach
No minimum project fee or setup charge, with research shaped around your requirements.
05An engaged panel
Diligent participants supported by attractive incentive payments.
YOUR NEXT CHAPTER STARTS HERE
Contact Us Big question? Let’s find the answer.
Tell us what you’re looking to understand. We’ll help you shape the right research approach.